22 January 2016, Turkey: IBS Software (IBS) has been selected by SunExpress Airline, the joint venture of Turkish Airlines and Lufthansa, as its Passenger Services System (PSS) provider. The multi-year contract for the engagement was formally signed yesterday by SunExpress Managing Director Jaan Albrecht, SunExpress Deputy Managing Director Ahmet Çalışkan and VK Mathews, Executive Chairman - IBS Group in Antalya, Turkey. The engagement will see IBS implement its Passenger Services System (PSS), iFly Res, for integrated reservations, ticketing, and departure control operations. IBS’ platform will replace the existing legacy system, allowing SunExpress to open up new revenue streams from both its charter and scheduled flights business.
The new-gen Passenger Services System (PSS) will considerably augment SunExpress’ interline and codeshare capabilities. The airline would also be well positioned to significantly increase its revenue by providing flexibility to sell different ancillary services, improving speed to market for new sources of revenue and enhancing efficiency through the automation of most manual processes.
For the first time in aviation history, a major Passenger Services System (PSS) will natively support New Distribution Capability (NDC) and thus address the industry’s current distribution limitations. New Distribution Capability is a travel industry-supported program launched by IATA for the development and market adoption of a new, XML-based data transmission standard which will allow SunExpress to distribute even complex ancillary services to agents and other NDC consuming instances.
IBS, which recently received $170 million private equity investment from Blackstone, has a global presence with nearly 3,000 professionals across nine offices and provides a range of new-generation software products to some of the world’s best airlines, busiest airports, leading cruise lines, major travel distributors and top oil & gas companies. Turkey based
SunExpress, with its subsidiary SunExpress Deutschland based in Frankfurt, Germany operates both scheduled flights and charter business and carries around nine million passengers per year, serving more than 110 cities in Turkey and mostly in Europe, the Red Sea, Canary Islands (Spain), Greece, Tunisia, Bulgaria and Oman.
Speaking at the signing ceremony, SunExpress Managing Director Jaan Albrecht said: “We have had healthy and successful growth during the last four years and as a part of our growth strategy, we decided to change our reservation system to allow for an improved contribution to our daily business by generating more revenue and enhancing sales channels with our business partners. As a result of this, we are delighted to enter into cooperation with IBS and look forward to fully using the capabilities of the new system to enhance our passenger experience and improve our revenue.”
“The contract has been inked after an intense evaluation process, which demonstrates that the investments we are making in iFlyRes and other products to enable the ‘Digital Airline’, are on the right track. Our outstanding record of delivering value to our customers, as well as the professionalism and commitment of our people has made us a trusted transformation partner among some of the iconic names in the industry. I look forward to a successful partnership with SunExpress” said VK Mathews, Executive Chairman - IBS Group.