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Four key levers for digital transformation success in ocean freight

New technologies continue to transform consumer expectations and the way businesses operate. Keeping up with the pace of change is a challenge for any industry but even more so for ocean freight, which is being held back by a highly complex, fragmented, and layered technology landscape.

The success of large-scale transformation programs doesn’t just hinge on technology. Understanding the impact and required changes to business processes, operations, and organization is often more challenging. But just because the journey is complex doesn’t mean it’s impossible. From decades of experience deploying large-scale implementations across the travel and logistics industries, IBS Software has found that digital transformation success hinges on four key levers.

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